How much to charge for website design and maintenance?

How much to charge for website design and maintenance?

There are lots of different types of businesses that use website maintenance and design, ranging from small to large. With so many different options, charging a flat rate or charging per project are good options.

If you’re looking for a cost-effective website solution, but don’t want to sacrifice quality, there are options available that allow you to keep your existing website design or even add new functionality to it. The most common and cost-effective service is website design and maintenance—which covers the regular upkeep and maintenance of your website. However, it can be difficult to determine how much to charge for these services. In this article, we’ll walk through a few different ways to determine how much to charge for website design and maintenance.

What are the cost involved in Website Design?

You have several things to consider when deciding what’s the best price for your website. Some of the main factors that can impact the price of your site include:

1. Content

Does your website provide information about your products and services? Do you have good-quality, informative content? If you’re struggling, write better-quality content for your site.

Does content matter? The answer is yes. A website is unlikely to get traffic without good content. Content plays a significant role in this, however, it is also important to think about “content promotion” and “content marketing.” Content promotion is a strategy you can use to make sure your posts are seen by search engines. I

n addition, when the search engines discover your content, the other pieces of the marketing puzzle (such as links) will need to convince the search engines that your content indeed deserves a higher ranking than your competitors’ content.

2. Design

Is the design of your website attracting or repelling visitors? If your website is designed poorly, you should spend more time on it.

Designing a website so that users can easily find what they are looking for is one of the main goals. Website design also has another goal, which is to get users to click the links on your website that lead to where you want them to go.

The design of a website for persuasive purposes is not as easy as it seems. A website’s accessibility is only one factor. The first step towards designing a website that is easy to find is to make it easy for visitors to search.

3. Functionality

What are the ways that your website interacts with your customers? 

Websites that are interactive are more likely to convert. An interactive website is 8 times more likely to generate sales than a static site. A website can be made interactive in a number of different ways. One of the most persuasive ways to engage the reader is to ask them to take action. If you want to achieve this goal, you must convince the reader why taking the action is worthwhile.

For example, you might have a form that says “Tell us what you think! We need your feedback to make this site even better.” If you use this strategy properly, your readers will complete the form and send you their feedback, so you will have a double win: you will receive valuable feedback, and you will be able to use that feedback for the site’s improvement.

How much does web designers charge in Australia?

Depending on your choice of agency or freelancer, the cost of designing and developing your website can vary widely. An E-commerce website is always more expensive to design and develop than a business or simple website, and the actual cost of designing and developing a company website largely depends on the type of website you want and what kind of features you are looking for.

Small business websites can be found for as little as $799 in Australia. Since E-commerce stores are complex, the cost of one is determined by a number of factors, such as the number of products, payment gateway, customer database, user dashboard, and any required complex functionality. You should expect E-commerce costs to start at A$999.

How much does website maintenance cost?

Maintaining your website regularly is a tough job when you already have so much to take care of. It is always best to have someone update your website and look after it for you. Most web design agencies and freelancers offer services like website maintenance.

After the website is live, almost all agencies and freelancers offer website maintenance. Typically, website maintenance costs $80/hour.

By automating your domain, email, and hosting invoices, you can forget about late fees and overdue bills. Nearly all hosting providers offer this convenience.


As every business and website has different needs, and every market is different. How much to charge for website design and maintenance, every agency or freelancer varies in pricing as this cost depends upon numerous factors. It is always best to consult with experienced designers and developers to determine what the cost is going to be.

If you’re starting your website project, don’t forget to get your consultation for the project by experienced designers and developers here at WEB Magicians. Call (02) 9064 2866 and book your free consultation!


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